Planned replacement models: none
On the technical specifications of every Rose Island vessel the expiry date of the model is included: never. Not because we are immovable, our history demonstrates the exact opposite, but because we create yachts which are built to last. This is true for both individual vessels as well as the range. The two objectives work well together. As demonstrated by the figures. Those who buy a Lobster are always happy with their choice, as is evident from the affection shown by owners: the number of used models for sale at any time can be counted on just one hand. Without using every finger. Those which do appear are purchased for sums similar to their value when first launched. As the qualities of Rose Island unfortunately do not include the ability to oblige anyone to buy one of its yachts, we can only assume that those who acquire a used model for such sums are happy to do so.

The value of money
One of the reasons for our vessels holding their value so well is the long lifespan of each model. But things only last when they are well made. For this reason, restyling aimed at convincing clients to change model has never convinced us. The reason for buying another boat cannot be the new “model year”, the year two-thousand-and-something edition with the stern panel three centimetres wider, or the with a redesigned superstructure while the rest remains unaltered. Additions to the price list or new features must meet a real need for new dimensions, important technological developments, or, possibly, new types. No “new ergonomically shaped!” cleats, or “new squarer!” windows. For us the commercial logic of the nautical and the automotive sectors must remain separate: they cannot be superimposed.

Improving upon excellence
Make American boats better than the Americans do. Working, researching, investing time and attention to improve certain parts, the strengths, such as the functionality of the hull and general seaworthiness. It is only later in the design phase that indisputable Italian taste refines the aesthetics of the topside.

Nature loving
Given the same dimensions and performance, based upon data supplied by a variety of constructors, Rose Island vessels have engines which are, on average, thirty percent smaller: where others have 1100 hp, we have just 800. Despite the speed of developments if the field of propulsion and consumption, those extra 300 hp represent significant fuel use. These results have been achieved thanks to careful design of efficient hulls and propulsion systems. Continuous research aimed at lowering running costs: an economical vessel is an ecological vessel, as it consumes less. To be limited to problems regarding resistance to movement is not sufficient to make progress in environmental terms. In reality, we are working on other aspects. For example, the air conditioning system: the system with the least environmental impact is the system which is switched off. Our vessels allow circulation of air around the internal spaces which is able to distribute heat and humidity, offering a comfortable climate in every space, keeping the use of motors of any type to the bear minimum, taking advantage of that which, as well as being free, has the added advantage of not causing any pollution. This is why Rose Island fits high efficiency air conditioning units: to allow the owner the luxury of not using it except in cases of extreme necessity.

“The level to which a variety of characteristics satisfy requirements, that is, expectations which are expressed, generally implied, or compulsory” Rose Island puts requirements on display, better still, it makes its vessels transparent, as anyone who approaches knows exactly what they are going to see. But a rose can also be recognised in the dark, as it is the invisible which is most striking: the scent. Often quality is not noticed by the eye, and remains hidden until it is missed. It is difficult to notice, but its absence is felt immediately. But at this point it is too late. With a Lobster, and also with a Pathfinder, this cannot happen. Wysiwyg: what you see is what you get, an acronym from the world of IT which demonstrates our objective completely “to provide our clients with that which can be seen on these web pages”.

The client, the initial end
Customer care starts at the design phase. When the water lines of a new Lobster are designed, it is done taking into account the interior type planned by the designer, which, in turn, is influenced by the production department who are experts in materials and construction techniques. None of these can ignore the instructions from the commercial department of the company, who have the most contact with the client. This is true for every detail, from the immersed volumes, to the air inlets, and on to the handles. This is also true for our suppliers, from whom the respect of the same qualitative standards is demanded (every vessel is accompanied by all conformity certification, also for accessories and parts which are not made in-house). In this way a beneficial flow of information is created, and, above all, continuous reciprocal control of design and production processes, guaranteeing the quality of the product sold; an essential condition to guarantee efficient after-sales service. Entrusting more than selling

Entrusting more than selling
As happens for top-end sports cars, the transition from workshop to owner is not taken lightly. The new owner is never abandoned at the launch. A unequivocal relationship is created between the parties, starting for the design phase. This is not just for personalization work, but to deepen mutual understanding. Furthermore, as a mathematician would say: for each vessel there exists one and only one table of specifications. In practical terms, all this translates into vessel-specific operating manuals, with detailed explanations of all that is necessary for the training of whoever is to look after the yacht, whether the owner or the captain.

Only those who leave no legacy of love ....
Only those who leave no legacy of love find little solace in burial. So said Ugo Foscolo, and he should be believed. Thus it is good to act so as to maximise the legacy of respect, trust, satisfaction, and also perhaps gratitude to the people we meet, also in business. Those who make up Rose Island are convinced of this.